扩大你的“战略车间”

• 作 者: 斯特凡·斯特恩 何黎
• 出 处: 商学院
• 发表日期: 2007年04期
• 关键词: 投资者要求 士气低落 未来战略 阿伦 战略决策 令人 战略执行 明茨伯格 高级管理层 当时

投资者要求罢免沃达丰(Vodafone)首席执行官阿伦·萨林(Arun Sarin)真的仅仅是一年前的事情吗——原因是他们对萨林未能为这家全球通讯巨头提出一个令人信服的未来战略感到失望?嗯,是的,当然是。去年这个时候,人们正要求萨林卖这个、买那个,而他当时建议,经过多年的大举收购,沃达丰需要做一些整合工作,但这种建议受到了冷遇。董事会出现了分歧,媒体报道令人不快,公司员工士气低落。但一年以后,沃达丰获

Investors Demanding Removal Arun Sarin, chief executive of Vodafone, is really just a year ago - because they were unsure of what Salin could have done for the global communications giant Disappointed with the future strategy of convincing? Well, yes, of course. At this time of last year, people were asking Salin to sell this and buy that, and he suggested at the time that Vodafone needed some consolidation efforts after many years of massive acquisitions, but that advice was a chill. There were disagreements on the board, media reports were unpleasant, and employee morale was low. But a year later, Vodafone was