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PE和VC风靡当下,让“商业模式”创新风头一时无两。很多人还没明白商业模式创新是怎么回事儿,种种新颖的商业创意已经疾驰而过。“商业模式”说得形象一点,是投资人眼馋的金钱蛋糕,是创业家发明的种种潜在商业逻辑,是消费者可以体验的创新产品或服务。“商业模式”在中国市场的长驱直入,直接改变了国人的创业习惯。过去“做生意”大多是做了再说,靠务实积累壮大;在商业模式的语境下,则以精巧的商业构思切入,吸引大笔投资后火速窜红。
PE and VC swept the moment, so that “business model ” innovation limelight for a while. Many people still do not understand the business model innovation is going on, all kinds of innovative business ideas have been galloping too. “Business Model ” Put the image a bit, is the peeking money cake for investors, is a variety of potential business logic invented by entrepreneurs, consumers can experience innovative products or services. “Business Model ” in the Chinese market, long-term, directly changed the people’s entrepreneurial habits. In the past, “doing business” was mostly done again and relied on pragmatism; in the context of a business model, it was cut in with clever commercial ideas and attracted big investments after it became popular.