论文部分内容阅读
浙江电视台国际频道是浙江省唯一的广播电视对外传播媒体,2006目前已覆盖全球100多个国家和地区。自2004年中国长城平台开通以来,浙江电视台国际频道与平台上二十多个省级国际频道一同承担起向世界传播中国、提升各省对外宣传的使命,是中国广播电视“走出去”工程的重大成果。在平台迅速拓展的背后,十年来各省级国际频道同质化现象严重,市
Zhejiang TV Station International Channel is the only radio and television external media in Zhejiang Province. In 2006, Zhejiang TV Station now covers more than 100 countries and regions in the world. Since the opening of the China Great Wall Platform in 2004, more than 20 provincial-level international channels on Zhejiang Channel’s international channels and platforms have assumed the mission of spreading China to the world and boosting the foreign propaganda in various provinces. It is also the project of “going out” of China’s radio and television The major achievements. Behind the rapid expansion of the platform, the phenomenon of homogeneity of international channels at the provincial level over the past decade has been grave. The city