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2015年12月12日,由中国品牌建设促进会、中央电视台、中国资产评估协会、中国国际贸促会等单位联合举办的“2015年中国品牌价值评价信息发布暨2015中国品牌发展论坛”在北京举行,这是我国连续第四年举办发布活动。本次品牌评价范围全面涵盖农业、制造业、服务业,品牌评价的种类也首次正式扩展到企业品牌、产品品牌、区域品牌和自主创新品牌。本活动是建立中国特色的品牌价值评价机制、打造中国品
On December 12, 2015, “2015 China Brand Value Evaluation Information Release and 2015 China Brand Development Forum” jointly organized by the China Council for the Promotion of Brand Building, CCTV, China Association for Appraisal of Assets and China International Trade Promotion Committee held in Beijing This is the fourth consecutive year that China holds a publishing event. The scope of the brand evaluation covers agriculture, manufacturing industry and service industry in a comprehensive way. For the first time, the types of brand evaluation are formally extended to corporate brands, product brands, regional brands and independent innovation brands. This activity is to establish a brand value evaluation mechanism with Chinese characteristics to create Chinese products