论文部分内容阅读
1985年4月,苹果公司董事会剥夺了史蒂夫·乔布斯的经营大权,迫使他开始二次创业。乔布斯辞职后,“苹果”陷入一片混乱,产品滞销导致连年亏损,到1997年,亏损高达10亿多美元,濒临破产。生死关头,乔布斯临危受命重掌大权,而缺乏资金,则是摆在他面前的首要难题。乔布斯想到了比尔·盖茨。他在高层会议上指出:“我们要摒弃此前‘让苹果胜利,微软必须失败’的观念,与微
In April 1985, Apple’s board of directors deprived Steve Jobs of operating power, forcing him to start a second venture. After Steve Jobs’ resignation, ”Apple “ plunged into chaos. The slow-moving product led to losses year after year. By 1997, the loss was as high as more than 1 billion U.S. dollars and was on the verge of bankruptcy. Life and death moment, Jobs is in command of life to regain the power, and the lack of funds, it is placed in front of him the primary problem. Steve Jobs thought of Bill Gates. He pointed out in the high-level meeting: ”We have to abandon the previous ’let apple victory, Microsoft must fail’ concept, and micro