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在激烈的市场竞争中,各大宣传媒体赤臂上阵,十八般武艺各显神通,最近又杀出个“因特网”,使得广播面临的对手越来越多,到了白热化程度,逼得“老资格”的广播使出全身解数,奋力拼杀,以占一席之地。 兵家有句老话:知己知彼,百战不殆。广播的“先天不足”是——只有“声儿”,没别的。这就只有扬长避短,汇天下精华,扬自己优势了。 中国广播诞生在炮火硝烟的土窑洞,却有股“韧劲”,面对五花八门的现代化工具,她始终一步一个脚印,扎实地走自己的路。八十年代初,是广播
In the fierce market competition, the major propaganda media went all out on their heads, eighteen kinds of martial arts were superficially employed, and recently the Internet was blasted out. As a result, more and more adversaries are facing the radio. Qualifications “of the broadcast make the solution, struggling to kill, in order to occupy a place. There is an old saying of the military: know yourself, know yourself. Broadcast ”congenitally inadequate“ is - only ”sound children“, nothing else. This is only to avoid weaknesses, the essence of the world, Yang own advantages. China Radio was born in a gunpowder cave, but there are shares of ”tenacity", in the face of a wide range of modern tools, she has always been a step by step, a solid way to go its own way. The early 1980s is broadcasting