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今年四月的上海车展,奇瑞携30款新车高调亮相,与汽车巨头菲亚特同馆,2100平方米的展台,奇瑞派头尽显。有消息可以解释奇瑞缘何这般高调:今年年初刚从叙利亚公干回来的中国汽车协会张小虞非常欣喜地发现,在叙利亚的马路上,大量的奇瑞轿车“横冲直撞”。回国后,他对奇瑞的常务副总李立忠说,你们的汽车在国外的市场占有率让我吃惊!奇瑞人为自己走的一条国际化路线骄傲。2001年底第一批奇瑞轿车开始出口,随后每年成倍增长。2005年出口近1．8万辆,2006年出口突破5万辆,占奇瑞公司当年销售总量16％,占全国轿车出口70％以上。目前已向全球50多个国家和地区出口产品,轿车出口量连续四年居中国第一。2006年3月以来,奇瑞还向美国出口了1万多台具有自主知识产权的发动机,实现了中国汽车企业向发达国家大批量出口发动机的“零”的突破。2006年10月,奇瑞公司更是与意大利菲亚特集团签订年供应10万台发动机的合作协议。一个国产汽车小厂,短短不到10年的时间从国内脱颖而出,并昂首走出国门,跻身全国轿车市场的四强,出口份额更是全国第一!归根结底,坚决走自主产权和国际化之路是奇瑞成功的模式,这或许能给国有汽车企业一番启迪。
In April this year, the Shanghai Auto Show, Chery carrying 30 new high-profile appearance with the car, with the auto giant Fiat Pavilion, 2,100 square meters booth, Chery style head display. There is news that Chery could be so high-profile: China Automotive Association Zhang Xiaoyu, who just returned from Syria at the beginning of this year, was very delighted to find that a large number of Chery cars were “rampaging” on Syria’s roads. After returning home, he told Li Lizhong, executive vice president of Chery, that I was surprised by the market share of your car in foreign countries. Chery people are proud of their own international route. The first Chery sedans began to export by the end of 2001, then doubled each year. Exports in 2005 nearly 18,000 units, exports exceeded 50,000 in 2006, accounting for 16% of Chery’s total sales that year, accounting for more than 70% of the country’s car exports. At present, it has exported its products to over 50 countries and regions in the world. The export volume of cars has ranked first in China for four consecutive years. Since March 2006, Chery has also exported over 10,000 engines with independent intellectual property rights to the United States, achieving a “zero” breakthrough for Chinese automobile enterprises to export large quantities of engines to developed countries. In October 2006, Chery also signed a cooperation agreement with Italy’s Fiat Group to supply 100,000 engines a year. A small domestic automobile factory, just less than 10 years from the country stand out and head out of the country, among the semi-finals of the national car market, the export share is the first in the country! Ultimately, resolutely take the road of independent property rights and internationalization Chery successful model, which may give some inspiration to state-owned auto companies.