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作为一种新颖的旅行选择,森林生态旅游成为人们生活方式的一部分,让人们对森林的认识有了很大的改变,同时,在林业的可持续发展方面也起着不可替代的作用。为了更好的发展森林生态旅游项目,有必要对森林保护与旅游发展进行制衡,对生态旅游的各方面进行研究与评价,并使森林生态旅游与森林保护和谐发展。并重点对森林景色独特性、交通便利性、品牌知名度、旅行社服务质量以及设施建设等方面进行评价,因为这些因素对生态旅游的资源利用情况有一定的影响力,可以反映出该旅游地的实质价值。
As a novel travel choice, forest ecotourism has become part of people’s lifestyles, has greatly changed people’s understanding of forests, and played an irreplaceable role in the sustainable development of forestry. In order to develop the forest ecotourism project better, it is necessary to check and balance the forest protection and tourism development, to study and evaluate various aspects of ecotourism, and to make the forest ecotourism develop harmoniously with the forest protection. It also evaluates the uniqueness of forest scenery, traffic convenience, brand awareness, service quality of travel agencies and facilities construction as these factors have certain influence on the utilization of eco-tourism resources and can reflect the essence of the tourist destination value.