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创造力企业的最大财富创造性经营未来社会企业经营活动的基本特征当今的时代是一个多变的没有固定模式的时代。这一时代特点已广泛表现于政治、经济、社会和文化各个领域,特别在企业经营领域,感觉似乎更加明显。1992年1月,美国微软公司的市场价值一度超过通用汽车公司。《纽约时报》评论说:微软公司唯一的工厂资产是员工的创造力。全球各地的微软公司机构及其成员也逐渐认同一项事实:他们
Creativity The Biggest Wealth of Enterprises Creativity in Business Management in the Future The basic characteristics of business operations in today’s world are a time when there is no fixed pattern. The features of this era have been widely manifested in various fields of politics, economy, society and culture, especially in the field of business operations, which seems to be more evident. In January 1992, the market value of Microsoft Corporation in the United States was once more than General Motors Corporation. The New York Times commented that Microsoft’s only factory assets are the creativity of its employees. Microsoft company organizations and their members around the world have gradually recognized the fact that they