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在如今动漫市场受日本、美国动漫影响很大的形式中,国内的动漫作品想要脱颖而出,创出自己的一片天,就不可避免地要传承与应用传统文化元素在动漫设计中。中国的几千年的历史,孕育出了许多文化瑰宝,这些都可以作为传统元素运用在动漫设计中,如选题,角色塑造,背景创造等等。只有通过与传统文化的结合与创新,体现独特的艺术价值,中国的动漫作品才能突破僵局,进军世界。
In today’s animation market by Japan, the United States a great impact on the form of animation, domestic animation works want to come to the fore, create their own piece of heaven, it is inevitable to inherit and apply traditional culture elements in animation design. Thousands of years of history in China gave birth to many cultural treasures, all of which can be used as traditional elements in animation design, such as topic selection, character shaping, background creation and the like. Only through the combination and innovation with traditional culture and the unique artistic value can China’s animation work breakthrough the impasse and march into the world.