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“四季常青”的牧场牛奶、奶粉是严重同质化的产品,要吸引消费者,必须建立全新的品牌形象,提升产品的心理价值。行业资料和调查信息都表明:天然,无污染的牧场,是几乎所有牛奶品牌的诉求重点,是提升乳制品心理价值的重要砝码。那么在自然资源方面,南山奶粉具备什么优势? 在人们心目中,北方草原“天苍苍,野茫茫,风吹草低见牛羊”的印象长久而深刻,南方牧场怎样才能突破藩
“Four Seasons Evergreen,” pasture milk, milk powder is a serious homogenization of products, to attract consumers, we must establish a brand new brand, enhance the psychological value of products. Industry information and survey information indicate that natural and pollution-free pastures are the focus of almost all milk brands and an important factor in enhancing the psychological value of dairy products. So in terms of natural resources, Nanshan milk powder with what advantage? In the minds of people, the northern prairie “dark days, wild vast, wind and bark low see cattle and sheep,” the impression of long-term and deep, how can the southern ranch Fan