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互联网是科学界的一项伟大的创新。互联网的出现以及普及,已经将人类带入了信息高速发展的时代,人们物质、精神等方面都受到了极大的满足,人们的生活愈加离不开网络的应用。与此同时,党的十八大对党的宣传工作也提出了新的、更高层次的要求,党的思想以及政策的宣传工作要将新媒体的优势运用进来,并很好的结合在一起,让新媒体的优越性在党的宣传工作上起到配合作用。本文将从新媒体的优势作用入手,并着重分析如何运用新媒体的优势进行党的宣传工作的创新。
The Internet is a great innovation in science. The emergence and popularization of the Internet have brought mankind into an era of rapid development of information, and people are greatly satisfied in material and spiritual aspects. People’s lives can not be separated from the use of the Internet. At the same time, the Party’s 18th CPC National Congress has also raised new and higher-level demands for the party’s propaganda work. The Party’s ideological and policy propaganda work must be carried out with the advantages of new media and be well integrated , So that the superiority of new media plays a coordinating role in the party’s propaganda work. This article will start with the advantages of new media, and focuses on how to use the advantages of new media for the party’s propaganda and innovation.