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集团企业 CIS 的五大效益关于台湾集团企业的 CI 运作,应当追溯到1967年。台塑关系企业率先进行了视觉识别系统(VIS)的设计,规划出波浪形的标志。该标志是将每个分子企业的标识以上下起伏的波浪线连接起来,构成台塑集团的整体视觉形象。这项规划成为台湾最早的集团识别的典范之作。(见图1)
Five Benefits of CIS for Group Enterprises CI operations of Taiwan-based groups should date back to 1967. Formosa Plastics affiliates pioneered the Visual Identity System (VIS) design, planning a wave-shaped logo. The sign is to connect the logo of each molecular company with the wavy lines up and down to form the overall visual image of Formosa Plastics Group. This plan has become Taiwan's first model for group identification. (see picture 1)