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随着数字化与网络化时代的到来,当今社会的媒介环境日趋多样化。越来越多的我们以前没见过的媒介形态出现在我们面前。近十年来,在这股融媒的浪潮中,电影与电子游戏的融合也发生了巨大的改变。它们之间的融合,让我们感到了这两种不同媒介之间交汇所产生的巨大经济效应。它们两者从形式、内容生产、制作手法乃至营销推广等各个方面都如出一辙。那么本文就来探讨这两者之间的融合关系以及所带来的产业启示。
With the advent of the era of digitization and networking, the media environment in today’s society is increasingly diversified. More and more media forms that we have not seen before appear in front of us. In the past decade, the convergence of film and video games has also undergone tremendous changes in the wave of this financial media. The convergence between them made us feel the huge economic effect of the intersection between the two different media. Both of them are identical in all aspects, from form, content production, production techniques to marketing. So this article will explore the integration between the two as well as the industry enlightenment.