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从生态文明建构来看,我国文化产业在发展过程中出现了一些问题:文化国际贸易存在污染转移、不当开发透支资源成本、异化消费、文化多样性缺乏;在内部结构上,一些文化产业远未形成较完善的生态链。要解决文化产业这些生态问题,所采取的策略是:创新文化资本市场政策;树立“生态消费”观念;进行结构调整;加强创意,把文化资源开发提升为创意产业;建构文化产业生态链;加强文化创意产业与生态产业的互动融合。
From the perspective of the construction of ecological civilization, there are some problems in the development of China’s cultural industry: pollution in the international trade of culture, the cost of improperly developing overdraft resources, alienation consumption and lack of cultural diversity. In terms of internal structure, some cultural industries are far from being To form a more complete ecological chain. To solve these ecological problems in cultural industries, the strategies adopted are: innovating cultural capital market policies; establishing the concept of “ecological consumption”; carrying out structural adjustment; strengthening creativity and upgrading cultural resources to creative industries; and building an ecological chain of cultural industries ; Strengthen cultural and creative industries and ecological industry interaction and integration.