小议“地方特色”

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在各类报纸风起云涌、竞相出版的情况下,有的同志提出,地方小报应该学习那些有影响的报纸,积极向外发行,不要过份强调地方特色。我们认为这种看法不妥。一方面,地方报纸是地方党委用以指导工作、教育群众的工具,主要是面向本地区、为本地区人民服务的;另一方面,地方报纸如果不立足本地,没有自己的东西,没有一点乡土味,不但不能满者本地人民需要,外地人也不一定欣赏,向外发行也是一厢情愿。地方报纸如何办出地方特点呢?就我们工作中碰到的几个问题谈几点看法。一、处理好重点和一般的关系。我们报纸的读者对象以农村基层干部和农民为主,报纸的宣传内容以农村工作为主。这是因为地委的工作是以农村为重点的。从上饶地区来说,农村是个大头,农业上不去,全局也活不了。因此,我们始终以地委的工作重点作为自己的宣传重点,以地委的工作中心作为自己的宣传中心。这不是离开全局只顾局部,而是在全局的指导下搞 Under the surging and competitive publication of newspapers of all kinds, some comrades suggested that local tabloids should study influential newspapers and issue them actively. Do not place too much emphasis on local characteristics. We think this view is not correct. On the one hand, local newspapers are the tools that local Party committees use to guide their work and educate the masses. They mainly serve the region and serve the people in the region. On the other hand, local newspapers do not have their own thing without local knowledge, Taste, not only can not be full of local people’s needs, foreigners do not necessarily appreciate, outbound is also wishful thinking. How do local newspapers do local features? Talk about several issues we encountered in our work. First, deal with the key and the general relationship. The readers of our newspapers are mainly grassroots cadres and peasants in rural areas, and their contents are mainly rural work. This is because the work of the prefectural committee is focused on rural areas. From the Shangrao region, the rural area is a big one, agriculture does not go, the overall situation can not live. Therefore, we always take the focal point of the work of the prefectural committee as the focus of our propaganda and take the work center of the prefectural committee as our own propaganda center. This is not a departure from the overall situation, but under the guidance of the overall situation
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