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新媒介语境下,网络视频作品的主题主要源于创作主体对生活的所感、所思、所悟,更注重个体,特别是话语的表达、情绪及感情的宣泄。与传统影视作品主题强化共时性的价值观念相比,网络视频在主题上呈现出鲜明的青春化、平民化、焦点化、娱乐化等特征。
In the context of new media, the theme of online video works derives mainly from the feelings, thoughts and perceptions of the subject of creation, and more on the expression of individual, especially discourse, emotion and emotional catharsis. Compared with the theme of traditional film and television to strengthen the synchronicity, online video has shown distinctive features of youthfulness, commonality, focus and entertainment on the theme.