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如今,全国各大卫视、综合频道的收视竞争已进入了白热化,而区级地方电视台,如何利用现有资源,理性分析,切实行动,在收视率这个指挥棒下,切实增强节目的吸引力,树立别人无法复制的具有区域特色的频道内容。已经成为一件关乎生存与发展的重要工作。
Nowadays, the viewing competitions of various major TV stations and comprehensive channels across the country have become intensely heated. However, at the district-level local television stations, how to make use of existing resources, rationally analyze and make concrete efforts to effectively enhance the attractiveness of the programs under the command of ratings, Set up channel content with regional characteristics that others can not copy. Has become an important work related to survival and development.