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1998年美国在线账户上的资产已达4150亿美元,约有730万在线用户;而至1999年第二季度末则达到970万户,约有580万在线交易者,日均在线交易量54.75万笔。在线交易在散户投资者的全部证券及期权交易中所占百分比更大,仅1998年在线公司就处理了证券和期权零售交易总数的37％。预测到2003年,将有2030万美国家庭通过2040万在线账户处理超过3万亿美元的交易,整个在线账户资产也将达到3万亿美元。在线经纪业务正以不可阻挡之势蓬勃发展,其中出现的诸如适当性原则及其如何适用于在线交易环境等问题引起了业内和监管者的广泛关注。
In 1998, the U.S. assets on its online accounts reached 415 billion U.S. dollars, reaching 7.3 million online users. By the end of the second quarter of 1999, it had reached 9.7 million households with about 5.8 million online traders and an average daily online transaction volume of 547,500. pen. Online transactions represented a larger percentage of all securities and options traded by retail investors, with online firms processing 37% of the total number of retail securities and options transactions in 1998 alone. It is estimated that by 2003, 20.3 million U.S. households will handle more than 3 trillion U.S. dollars in transactions through 20.4 million online accounts, and the total online account assets will reach 3 trillion U.S. dollars. The online brokerage business is growing at an irresistible trend. The issues such as the principle of appropriateness and how it applies to the online transaction environment have aroused widespread concern in the industry and regulators.