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媒体融合的背景下,电视新闻如何突出重围、凸显优势。开播一年多的湖北广播电视台电视新闻中心90分钟直播栏目《新闻全天候》进行了大胆地探索和创新,首度提出“共同打造”的理念。他们以发挥电视的传统优势为基础,以创新电视新闻表现形式为核心,以整合各类媒体的传播特点为支撑,进行了新闻观念的创新、表现手法的创新、运作思路的创新,打造出一档全新直播互动式的新闻栏目。
Under the background of media convergence, how to highlight the advantages of TV news. Broadcasting more than a year of TV news center in Hubei Radio and Television 90 minutes live part of the news around the clock for a bold exploration and innovation, for the first time put forward “together to create ” concept. Based on the traditional advantages of using television and taking the forms of innovative television news as the core, they have carried out innovations in journalistic concepts, innovations in performance techniques, and operation ideas based on the integration of the dissemination characteristics of various types of media so as to create a New live interactive news section.