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在社会主义市场经济愈发走向纵深的时代,企业之间的竞争越来越表现为企业文化的竞争,企业文化对企业的凝聚力作用越来越大,已成为企业品牌塑造和核心竞争力的基石和决定企业兴衰的重要因素。正确分析企业文化对企业的深刻影响,研判企业文化建设的不足,对于当前国有企业加强和改进管理有着重要指导意义。文章以中铁二局文化建设实践为例,以翔实的调查数据为基础,从理论和实践两个维度,分析了企业文化发展的现状,提出了不足,并蕴含了对今后加强企业文化建设的可行性建议。
In an age when the socialist market economy is becoming more and more in-depth, the competition among enterprises is increasingly manifested in the competition of corporate culture. The effect of corporate culture on the cohesion of enterprises is becoming more and more important, and has become the cornerstone of corporate brand building and core competitiveness And determine the rise and fall of an important factor in business. Correctly analyzing the profound influence of corporate culture on enterprises and judging the lack of corporate culture construction have important guiding significance for the current state-owned enterprises to strengthen and improve their management. Taking the practice of cultural construction of China Railway No.2 Bureau as an example, based on informative survey data, this paper analyzes the status quo of corporate culture development from both theoretical and practical perspectives, puts forward the deficiencies and implies the feasibility of strengthening corporate culture in the future Sexual advice.