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之所以再次关注任何方面都已跌入谷底的中国足球,不仅缘于它仍是中国 拥有最大多数球迷的体育项目,更因为它作为中国体育产业化走得最早也是最 失败的事例。如果没有弄清楚并且解决好的话,中国足球职业化十年中暴露的 问题将可能出现在今后一切正在或即将走入市场的体育项目中。 中超各俱乐部、中国足球协会、国家体育总局目前面临的权、利再分配难 题,恰是经历市场初体验后,资本觉醒与中国体育行政部门自省过程中的阵痛。 不论专家或国外成功经验,都只能是拯救中国足球药方中的配方之一,而当事 任何一方都不可能作为那个惟一开方子的人。 联合会诊,是必然也是必须。 中国正在爆发的体育市场,已成为国内乃至世界上众多商家争夺的最大空 白。如何放下身段适应市场,与资本共赢,是现今中国体育行政管理部门最需 要学习改变的。足协如是,体育总局亦如是。
The reason why we once again pay attention to Chinese football which has bottomed out in any respect is not only because it is still the sports event with the most majority of fans in China, but also because it has been the earliest and most failed example of China’s industrialization of sports. If you have not figured it out and solved it, the problems exposed during the ten years of football professionalization in China will likely occur in all future sports that are coming or coming to market. Super League clubs, the Chinese Football Association, the State Sports General Administration currently facing the right, the redistribution of difficulties, it is experienced after the initial experience of the market, the capital awakening and the Chinese administrative department of labor self-examination process pain. No matter successful experts or foreign experience, can only be one of the formulations to save the Chinese football prescription, but neither party can be the only one who opened the formula. Union consultation is necessary and necessary. China is the eruption of the sports market, has become the largest domestic and even many businessmen compete for the world blank. How to lower your body to adapt to the market, and capital win-win situation, is the most needed to change the Chinese sports administration nowadays. If Football Association, the General Administration of Sport is the case.