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刘凤军,男,满族,1963年生于黑龙江省庆安县,工学博士,经济学博士后,现为中国人民大学商学院教授、博士生导师、企业管理系主任。兼任中国市场学会副秘书长、中国高等院校市场学研究会理事、北京市工程咨询公司专家委员。2001年,刘凤军教授入选“北京市新世纪社科理论人才百人工程”。刘凤军教授长期从事市场营销、品牌运营等学科领域的教学与科研工作。近年来,先后主持国家自然科学基金项目《市场对
Liu Fengjun, male, Manchu, was born in Qing'an County, Heilongjiang Province in 1963, doctor of engineering and postdoctoral doctor of economics. Now he is professor and doctoral supervisor of Business School of Renmin University of China and director of enterprise management department. As the Chinese market, deputy secretary-general, China Higher Education Market Research Association, Beijing Municipal Engineering Consulting Company expert members. In 2001, Professor Liu Fengjun was selected as one of “Beijing New Century Social Science Talents Project”. Professor Liu Fengjun has long been engaged in marketing and brand management and other fields of teaching and research work. In recent years, has presided over the National Natural Science Fund Project "market pairs