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自1996年成立以来,迪思传媒集团凭借专业、高质的品牌传播服务,在公共关系行业树立了良好的口碑。经历了20年的风风雨雨,迪思日益壮大起来,近10年更是连续保持同行前5的优异成绩。在迪思成立20周年之际,《国际公关》杂志刊登迪思传媒体集团总裁黄小川先生分别接受本刊记者以及资深公关人士李国威采访的两篇文章。作为一名老公关人,黄小川与迪思共同成长,不仅见证了中国公关业发展的蹉跎岁月,同时也见证了中国传播业的非凡潜力。在文章中,我们可以倾听黄小川讲述创业的心路历程,以及他对中国公共关系行业的期待与展望。
Since its establishment in 1996, DISS Media Group has established a good reputation in the public relations industry with its professional and high-quality brand communication services. Experienced the ups and downs of 20 years, Disi growing stronger, nearly 10 years is the top five consecutive peer outstanding achievements. At the 20th anniversary of Diess, International Publications Magazine published two articles by Mr. Huang Xiaochuan, president of Diess Media Group, and Li Guowei, senior publicist. As a veteran public relations officer, Huang Xiaochuan and Diess grow together not only witnessing the malaise of the development of China’s public relations industry, but also witness the extraordinary potential of China’s communications industry. In the article, we can listen to Huang Xiaochuan about the mentality of starting a business and his expectations and prospects for the public relations industry in China.