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做梦都没有想到,一觉醒来,自己成了广告人,而且广告之难做,也非以往所想象。相当部分企业似乎对广告并不感兴趣,尽管产品销不出,尽管政府也吁请要提取产品销售收入的多少多少来刊登广告,但是一旦你上门去组织广告,就有种如乞如讨,受人施舍之感。大的如企业集团,年关前后,媒体人士企望来年有个好收成,便蜂拥而至,请客送礼,拉关系,求订单,真的是闹哄哄,令人厌烦;小的像个体老板,对广告不少是一无所知,做广告是跟着感觉走,高兴的时候才卖个面子,尽管有些人口口声声CI策划,但对广告在产品销售中所起的作用,知之甚少。当然,话要两面说,广告人如乞丐,是由特殊背景造成的,不少企业的不景气,某些载体的局限性,再加上广
I never dreamed that when I woke up, I became an advertiser and it was difficult to do advertising. It was not what I had imagined before. Quite a few companies seem to be uninterested in advertising, even though the products are not sold, even though the government also calls for the amount of product sales revenue to be used to advertise, but once you come to organize your advertising, you will find yourself in a bad situation. A sense of charity. For large companies such as enterprise groups, before and after the close of the year, media professionals hope to have a good harvest in the coming year and they will flock to it. Guests are invited to give gifts, pull relations, and demand orders. This is really annoying and annoying; small individual owners are a lot of advertisements. Is nothing to know, advertising is to follow the feeling of walking, when happy to sell a face, although some people vocal sound CI planning, but the role of advertising in product sales, little is known about. Of course, if you want to say both sides of the matter, the advertiser is ashamed to be caused by a special background, the sluggishness of many companies, the limitations of certain carriers, and the wideness of