论文部分内容阅读
选择一种颜色就是选择了一种态度。企业内刊的编排就是企业文化的体现。内刊虽是企业的附属物,是企业发展的产物,但它也是一个企业文化品味的风向标,是管理层才、情、识的综合体现。同时也是个企业品牌,而品牌印象的建立和形成是需要时间的。它形式上是扮演了沟通内外、上下的重要角色,也为企业搭建了
Choose a color is to choose an attitude. Organization of corporate publications is the embodiment of corporate culture. Although the publication is a subsidiary of the enterprise, is the product of enterprise development, but it is also a vane of corporate culture tastes, management, talent, knowledge, a comprehensive embodiment. It is also a corporate brand, and the establishment and formation of a brand image takes time. It formally plays an important role of communication both inside and outside, up and down, but also for enterprises to set up