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7月1日,西部第一家北京2008年奥运会特许商品零售店正式在成都亮相。成都是继北京、青岛、上海之后,第4个开设奥运会特许商品零售店的试点城市。成都店也是中国第18家奥运会特许商品零售专卖店。目前,从店面分布上,北京已经有13家专卖店,另外,青岛有1家,上海有3家。在北京奥运会之前的两年时间内,奥运特许商品市场将逐渐成熟。在这个时候介入奥运特许商品经营,时机非常合适。
On July 1, the first official licensed retail outlet for the 2008 Beijing Olympic Games in the west officially appeared in Chengdu. After Beijing, Qingdao and Shanghai, Chengdu is the fourth pilot city to open an Olympic licensed franchise retail store. Chengdu store is also China’s 18th Olympic Games franchise retail stores. At present, from the store distribution, there are already 13 stores in Beijing. In addition, there are 1 in Qingdao and 3 in Shanghai. In the two years before the Beijing Olympic Games, the Olympic concessionary commodity market will gradually mature. At this time involved in the Olympic franchise business, the timing is very appropriate.