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iCTR在线调研结果显示,有75%的网民会通过电视观看节目,97%的网民通过电脑观看节目,69%的网民通过手机观看节目,49%的网民通过平板电脑观看节目……网络分流对各家电视台的冲击都很大,网络点击量占了节目收视总量的近1/3,但却被认定为无效收视,让电视人感到“很冤枉”。在这个模拟与数字并存,电视媒体新老交替的时代,对于同一个节目,除了直播频道的收视率之外,数字电视、IPTV、OTT TV、互联网平台的直播、回
iCTR online survey results show that 75% of Internet users will watch the program on television, 97% of Internet users watch the program through the computer, 69% of Internet users watch the program through the phone, 49% of Internet users through the Tablet PC to watch the program ... ... network diversion to each Home TV stations have a great impact, the network hits accounted for nearly 1/3 of the total program viewing, but was identified as invalid ratings, so that television people feel “very wronged ”. In this era of coexistence of analog and digital television and the old and the new television media, for the same program, in addition to the ratings of live channels, digital television, IPTV, OTT TV, live broadcast of the Internet platform