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伴随着改革开放的纵深演进,我国各行业都取得了长足的发展,而体育报刊业也在这段时间内发展迅速,呈现出了蒸蒸日上的发展势头。现状体育报刊市场在上世纪90年代发生了一次规模较大的改革,体育报刊也从改革开放初期为数不多的几种猛增到40余种,目前更是已经增加到了百余种,另有很多综合类型的报刊专门开辟了体育版。在这一变革的过程中,体育报刊的地位也发生了较大的变化,例如以国家体育总局作为发行支撑的《中国体育报》曾经是我国体育报刊中的主流刊物,周发行量一度曾达到过
With the in-depth development of reform and opening up, China’s various industries have made great strides, while the sports newspaper industry also developed rapidly during this period, showing a thriving momentum of development. The status quo Sports newspaper market in the 90s of last century occurred a large-scale reform, sports newspapers and periodicals from the early days of reform and opening up soared to several more than 40 kinds of species, the current has even increased to more than 100 species, and the other A lot of comprehensive types of newspapers opened up a sports version. In the course of this change, the status of sports newspapers and magazines has also undergone major changes. For example, the “China Sports Daily” supported by the General Administration of Sport of China used to be the mainstream publication in China’s sports newspapers and the weekly circulation was once reached Too