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“名牌出效益”。一个地区的名牌产品越多,就越成为市场竞争的强者,成为一地坚实的物质支撑点;市场经济越繁荣,反过来又促进名牌产品更多、更广地“亮相”。在日趋激烈的市场竞争中,许多企业家和经营者正在审时度势,集中精力,抓住机遇,精益求精地开发高质量、高档次、高知名度的名牌产品。这种高瞻远瞩的举措,越来越多地成为经营决策者的战略选择。 开发、创造新的名牌产品很有必要,但维护、保持和发展传统的老名牌,使之经久不衰,推陈出新,永放光芒,也同样重要。
“Brand name benefits.” The more brand-name products in a region, the more powerful it become in market competition and become a solid material support point; the more prosperous the market economy, it in turn promotes brand-name products to appear more and more widely. In the increasingly fierce market competition, many entrepreneurs and managers are reviewing the situation, focusing on energy, seizing opportunities, and striving to develop high-quality, high-end, and high-profile brand-name products. Such forward-looking initiatives are increasingly becoming strategic choices for business decision makers. It is necessary to develop and create new brand-name products, but it is equally important to maintain, maintain, and develop traditional old brand names to ensure their enduring success, innovation, and eternal glory.