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旅游商品作为国家或地区间交流和宣传的重要媒介之一,其在当地旅游经济效益提高方面也扮演了尤为重要的角色。甘肃省有着我国自然和文化旅游名城的美名之称,但在旅游经济的发展中,滞后的旅游商品发展和生产技术,以及专业人才资源的匮乏,导致甘肃省现今的旅游业发展受到了极大的阻力,亟待解决。本文通过研究和分析甘肃省旅游商品开发的现状,提出了可利于甘肃省旅游业整体发展的相关建议。
As one of the most important media for communication and promotion among countries and regions, tourism products also play an especially important role in improving the economic benefits of tourism. Gansu Province has the reputation of being a natural and cultural tourist city in our country. However, in the development of tourism economy, the lagging development of tourism commodities and production technologies as well as the shortage of professional human resources have led to the current tourism development in Gansu Province being greatly impacted Great resistance, urgent solution. By studying and analyzing the current situation of tourism product development in Gansu Province, this paper puts forward some suggestions that can contribute to the overall development of tourism in Gansu Province.