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据不完全统计,我国16岁以下少年儿童人口已达3.8亿,其中城市独生子女人数占相当的比例。家长在孩子们身上的开支日益增加,其中童装消费成为当前国内家庭生活消费的重要支出之一,尤其中、高档童装市场前景光明。国内童装市场巨大的容量和诱人的发展前景,吸引着众多厂家和商家。继欧美一些成人名牌服装成功进入我国市场后,国外著名童装品牌也开始
According to incomplete statistics, the population of children under the age of 16 in China has reached 380 million, of which the number of urban single children accounts for a considerable proportion. Parents spend more and more on children. Among them, children’s clothing consumption has become one of the most important expenditures for domestic household life. In particular, the prospects for the middle and high-end children’s wear market are bright. The huge capacity and attractive development prospects of the domestic children’s wear market have attracted many manufacturers and merchants. Following the successful entry of some adult designer clothes from Europe and America into the Chinese market, famous foreign children’s wear brands have also started