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7月5日晚,身着唐装的华晨宝马汽车有限公司总裁兼首席执行官康思远现身广州大剧院,欣赏了一场时长约80分钟的国乐演出。这是BMW 5系倾情支持的《印象国乐》全国巡演活动的首场演出。在此次合作中,《印象国乐》的全国巡演包括广州、成都、北京、上海和杭州五站。《印象国乐》导演王潮歌也亲临广州演出现场。她在自己的微博里说,这是近几年来广州大剧院上座率最高的一次演出。她在舞台后面数了数,包括康思远在内的观众给这场演出鼓掌次数超过40次。“任何事情,无论音乐还是汽车的终极目标都是打动人心,满足人们的精神需求。《印象国乐》和BMW 5系在情感诉求方面非常一致,都是鼓励梦想激扬创新,我们的合作将为我们的车主和音乐爱好者们带来美好的精神享受,而这正是我们品牌的承诺。”康思远说。
On the evening of July 5, Kang Siyuan, president and chief executive officer of BMW Brilliance Automotive Co., Ltd., dressed in a Tang suit, appeared in Guangzhou Grand Theater and enjoyed an 80-hour Guoluo performance. This is the first performance of the “National Impression Guoluo” national tour supported by the BMW 5 Series. In this cooperation, “National Guoyu” tour includes five stops in Guangzhou, Chengdu, Beijing, Shanghai and Hangzhou. “Impression Guole” director Wang Chao also visit Guangzhou performance site. In her own microblogging, she said that this is the highest attendance at the Guangzhou Grand Theater in recent years. She counted behind the stage, and more than 40 audiences, including Conys Far, applauded the show. “Anything, whether the ultimate goal of music or car are moving to meet the spiritual needs of people.” Impression Guole “and the BMW 5 Series in the emotional appeal are very consistent, are to encourage the dream of innovation, our cooperation will For our car owners and music lovers bring a good spiritual enjoyment, and this is our brand promise. ”Kang Siyuan far.