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随着科技的不断进步,社会的不断发展,各种新媒体新技术开始逐渐蔓延开来,其发展趋势非常迅速,且影响范围较为广泛。为了占领传媒领域的一席之地,各大新媒体之间的竞争日益加剧。现今,为了能够抢占先机,IT技术飞速发展,且有不断向传统AV领域渗透的趋势。目前,传统的AV领域与IT基础之间的隔膜已经慢慢被打破,新技术所取代电视节目由于IT技术的影响,也不断走向系统更新的状态,从模拟到数字化,从单机到网络,一代又一代的新型媒体的出现,都体现了AV与IT结合的现状。且因为双方的结合,无不为广电行业带来了高效益高质量以及低费用的特点。为探讨电视节目制作技术的IT化变革,将通过对新媒体新技术的发展趋势进行分析,对电视设备厂商因为IT技术掀起的浪潮、电视设备信号转变的方式、新媒体引发的工作流程的革新等三方面进行探讨。
With the continuous advancement of science and technology and the continuous development of society, various new media and new technologies have begun to spread gradually. Their development trend is very rapid with a wide range of influence. In order to occupy a place in the field of media, the competition among the major new media is increasing day by day. Nowadays, in order to seize the initiative, the rapid development of IT technology, and continue to infiltrate the traditional AV trend. At present, the separation between the traditional AV field and the IT infrastructure has been gradually broken. The new technology replaces the television program due to the influence of IT technology and is also constantly moving towards the state of system updating. From analog to digital, from stand-alone to network, generation The emergence of another generation of new media, have embodies the status of AV and IT integration. And because of the combination of both, all for the broadcasting industry has brought high efficiency and high quality and low cost features. In order to explore the IT transformation of TV program production technology, this paper analyzes the development trend of new media technologies, and analyzes the wave of IT equipment manufacturers, the change of TV equipment signal, the innovation of workflow caused by new media And other three aspects to explore.