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伴随着网络技术和信息技术的快速发展,新媒体时代已经到来,面对新媒体的冲击,纸质媒介的发展受到巨大的挑战,怎么找到适合自身的生存之道,纸质媒介任重道远。以此为背景,在分析纸质媒介发展现状的基础上,文章提出了相应的应对策略。
With the rapid development of network technology and information technology, the era of new media has come. In the face of the impact of new media, the development of paper media has been challenged by great challenges. How to find a suitable way for its survival? The paper media has a long way to go. On this background, based on the analysis of the current situation of the development of paper media, the article puts forward corresponding coping strategies.