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工作的闲暇,等待的无聊,路途的漫长,自从有了移动新媒体,这些碎片化时间变得有趣起来,读新闻,看视频,刷微博,发微信,玩游戏,逛淘宝……可以站着,可以坐着,可以躺着,不分时间,不分地点,只需动动手指,世界尽在掌中。正是移动新媒体的便捷性、实用性、社交性、娱乐性,使之呈爆发式发展。目前,移动终端全球统计媒体使用时长已经超越了电视,成为黏着度第二的平台。这对于传统广电媒体来说,是严峻的挑战,更是致命的诱惑。如果将这些规模庞大的“手指族”收入囊中,带给传统广电的,将是无限
Work leisure, waiting for boring, long journey, since the mobile media, these fragmented time becomes interesting, read the news, watch video, brush microblogging, send micro channel, play games, visit Taobao ... can stand With, you can sit, you can lie, regardless of time, regardless of location, just move your fingers, the world in full. It is the convenience, practicality, sociality and entertainment of mobile new media that make it explosive. At present, the use of global media of mobile terminals has surpassed the use of television as the second platform of adhesion. This is the traditional radio and television media, is a serious challenge, it is deadly temptation. If these large “finger family” income bag, bring the traditional radio and television, will be unlimited