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主持人导语我国国家信息化发展战略与大数据网络发展的社会背景提出了深化网络舆情危机管理的迫切要求。新媒体和社交媒体兴起后,人们获得了前所未有的开放的信息来源平台和情绪释放媒介,这些平台媒介的信息来源非常广,并且传播速度特别快。从消极的方面来看,当这些平台媒介的信息产生具有影响社会大系统稳定的破坏力的时候,就可能演变成舆情危机乃至公共危机。由此,如何确定网络舆情的传播倾向性,有效引导与管理网络行为,
Moderator Introduction The development of China’s national informatization strategy and the social background of big data network development put forward the urgent requirement of deepening the crisis management of network public opinion. With the advent of new media and social media, people have gained an unprecedented open source platform for information and emotional release that has a very wide range of sources of information and spreads extremely fast. On the negative side, when the information generated by these platform media has the destructive power that affects the stability of the social system, it may evolve into public opinion crisis and public crisis. Thus, how to determine the spread of Internet public opinion tendencies, effectively guide and manage online behavior,