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想彻底改变你那死板的IT管理艺术吗?那将导致上万名咨询人员改换工作,会增大编制上的摩擦——但是,俗语说得好:有失才有得,是不? 咨询人员靠公司吃饭,或公司靠咨询人员吃饭的情况在长期的管理艺术中很普遍。一次偶然的原因,我想起了一个令人激动的、争议颇多的话题:IT管理艺术在没有大量资金投入的情况下如何改变,如何迅速改变? 与Proter&Gample广告公司的副总经理聊天之后我茅塞顿开。任何事也比不上网络对这家世界上最大的广告公司、公司的市场策略及其著名商品品牌产生的巨大影响。 该公司将来自商业学校的暑期见习人员(他们来自著名学府如哈佛和芝加哥大学,一点也不懒散)安排到公司内部特别工作组,看看哪些方面需要提高改进。实习结束时,见习人员将
Want to completely change your rigid IT management art? That will lead to tens of thousands of consultants changing jobs and increasing the friction on the establishment - but, as the saying goes: if you have lost, do you not? It is common in the long-term management arts to rely on companies to eat, or companies rely on consultants to eat. For a fortuitous reason, I remembered an exciting and controversial topic: How did the IT management art change without a lot of capital investment and how could it change quickly? After I chatted with the Deputy General Manager of Proter & Gample Advertising Co.,Ltd. . Nothing compares to the Internet’s huge influence on the marketing strategy of the world’s largest advertising company and company and its famous brand of goods. The company arranged for summer trainees from commercial schools (they were from well-known universities such as Harvard and the University of Chicago, not lazy) to arrange for the company’s internal task force to see what areas need improvement. At the end of the internship, trainees will