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市场竞争环境的日趋激烈,迫使国内各药品零售企业开始寻找展示“个性”的方式,而最先跃入他们眼帘的便是多元化经营。 本期《镜鉴美国》选取的是美国连锁药店Peoples,其首创了小型综合商店模式,开多元化经营之先河。
The increasingly fierce market competition has forced various domestic pharmaceutical retailers to start looking for ways of displaying “individuality.” The first thing they have seen is their diversification. In this edition of Mirror America, Peoples, a US chain drugstore, pioneered a small integrated store model and opened the door to diversification.