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当今世界已经进入了信息网络化时代,手机已经成了重要的媒介平台。在此形势下,基于互联网和移动终端传播平台的新媒体应用功能日益强大,这在一定程度上冲击着传统媒体的发展,也改变了传统媒体固有的传播模式。
Today’s world has entered an era of information networking and mobile phones have become an important media platform. Under such circumstance, the application of new media based on Internet and mobile terminal communication platform has become increasingly powerful, which to some extent has affected the development of traditional media and also changed the inherent mode of transmission of traditional media.