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新的一年到来了,变革与机遇,问题与挑战也跟着到来。中国广告,这一年轻的产业,在2003年将怎么走?在中国大市场的概念下,广告业是否会掀起新一轮的高潮?在新的一年里,我们探讨新的问题新的热点新的观念新的趋势与机会。把握明天,也就把握了命运!中国大市场的走向金定海(以下简称金):2003年开始了。中国的市场还是非常强劲地往上走。企业家信心指数上升。特别是一些区域城市经济看好。从上海的角度来讲,GDP 以两位数在增长。老外也是非常看好中国市场。这当中,国内外情况正好是一个上一个下。因为里面有一个很偶然的契点,就是911。这是一个很有标志性的转折。它导致了全球产业下降,把西方的很多经济发
The new year has come, and changes and opportunities, problems and challenges follow. Chinese advertising, this young industry, how to go in 2003? Under the concept of China’s big market, the advertising industry will set off a new round of climax? In the new year, we explore new issues new hot spots New ideas New trends and opportunities. Grasp tomorrow, also seize the fate of China’s large market Jin Dinghai (hereinafter referred to as gold): 2003 began. China’s market is still very strong to go up. The confidence index of entrepreneurs increased. In particular, some regional cities are optimistic about the economy. From a Shanghai perspective, GDP is growing at double-digit rates. Foreigners are also very optimistic about the Chinese market. Of these, the situation at home and abroad is precisely one on the next. Because there is a very accidental point of deed, that is 911. This is a very landmark turning point. It has led to a drop in global industry, putting a lot of economic development in the west