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信息时代的企业竞争已越来越表现为企业文化的竞争,优秀的企业文化可以说是一个企业健康成长和持续发展的生命源动力,它真实而有效地存在在企业的每一个角落,并时时发挥着其他管理职能无法替代的作用。它不但能增强员工对企业的认同感、归属感和凝聚力,更能走出企业、走进广大客户和合作伙伴的内心。本文以对广东省茂名市明湖百货有限公司在企业文化建设中的主要做法为例,多角度地展示该企业以供销行业为企业背景,完成了将供销合作社的传统文化与现代企业文化的完美结合,并形成了其独特的经营管理风格。
Enterprise competition in the information age has been more and more manifested in the competition of corporate culture. Excellent corporate culture can be said to be a source of life force for the healthy growth and sustainable development of an enterprise. It truly and effectively exists in every corner of the enterprise, and from time to time Play the role of other management functions can not be replaced. It not only enhances employees’ recognition, sense of belonging and cohesion to the enterprise, but also helps them get out of the enterprise and enter the heart of our customers and partners. This article takes the main practice in the construction of enterprise culture of Minghu Department Store Co., Ltd. in Maoming City of Guangdong Province as an example to show that the enterprise takes the supply and marketing industry as its background from many angles and completes the perfect combination of the traditional culture of supply and marketing cooperatives and the modern enterprise culture , And formed its unique management style.