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公共关系源于美国,市场经济的发展、民主政治的提高、科学技术的进步是公共关系产生和发展的基本条件,而四年一次的总统大选对公共关系的发展也起到了重大推动作用。迄今算来,美总统竞选费用越来越高,声势越来越大,花招越来越多。特别是竞选班子中的公关顾问团变得日趋庞大,作用更加重要。这些公关高参,主要在收集信息,调研
Public relations comes from the United States. The development of market economy, the rise of democratic politics and the progress of science and technology are the basic conditions for the emergence and development of public relations. The four-year presidential election also plays a significant role in promoting the development of public relations. So far, the U.S. presidential campaign has been getting more and more expensive with more and more tricks and more tricks. In particular, the public relations advisory group in the campaign has become increasingly large and the role is even more important. These high public relations public relations, mainly in collecting information, research