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高档公寓,一个成熟男人回到家中,一年轻女子问:“昨天晚上你干什么去了?”“不是告诉你开会吗?”“哦,真的吗?你就是这样开会的吗?”女的打开手机屏幕,画面上出现的却是……这不是电影《手机》的剧情,而是摩托罗拉为其新推出的时尚 MOTO 系列手机创作的的电视广告。通过妹妹用手机监视哥哥个人生活的几个片断,展示 MOTO 系列手机包括拍照在内的各种功能。这则广告在各大城市热播期间,除了赶上销售旺季外,也巧妙地配合电影《手机》的热映,而广告内容又正好呼应了电影的剧情。种种因素使得这组广告成为了人们关注的话题。
Upscale apartment, a mature man back home, a young woman asked: “What did you do last night?” “Did not tell you a meeting?” “Oh, really? You just do this?” The phone screen, the picture appears ... This is not the movie “cell phone” plot, but Motorola’s mobile TV for its new fashion MOTO series of television ads. By sister using mobile phones to monitor my brother a few pieces of personal life to showcase the MOTO series of mobile phones, including photographs, including various functions. During the hit period in major cities, the advertisement not only kept up with the peak sales season, but also catered well with the movie “Mobile Phone”, and the advertising content echoed the story of the film. Various factors make this set of advertising has become a topic of concern.