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一、电子商务的优越性 为什么电子商务这么“热”,而且还可能会更热?从2000年4月初在北京召开的第四届中国国际电子商务大会的情况看,其原因很多。各国企业纷纷看好这个虚拟的大市场,为了在因特网的环境下更好地生存和发展,他们需要借助电子商务来增强本身的竞争力。各国政府为了抢占全球信息化的制高点,也需要通过电子商务来提升本国的综合实力。全球公众无论作为消费者还是作为投资者,则都希望从电子商务中大得实惠。这些情况的出现,归根到底同电子商务具有现实的和潜在的优越性分不开。
First, the superiority of e-commerce Why e-commerce is so “hot”, but also may be more hot? From the beginning of April 2000 held in Beijing in the Fourth China International Electronic Commerce Conference, for many reasons. Enterprises in various countries are optimistic about this big virtual market. In order to better survive and develop in the Internet environment, they need to make use of e-commerce to enhance their competitiveness. In order to seize the commanding height of global informationization, all the governments of different countries also need to upgrade their comprehensive strength through e-commerce. The global public, whether as a consumer or as an investor, hopes to benefit greatly from e-commerce. The emergence of these situations can not be separated from the real and potential superiority of e-commerce.