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商业经营的成败盛衰,最终取决于商品有无市场。而要打开商品的销路,拓广销售市场,一个至关重要的问题,就是要善于捕捉供销动态、消费倾向、需求趋势等等商情信息。处在第一线的商品销售人员,更是要经常注意搜集有关信息和情报。“信息带来效益”、“信息就是财富”,这是早有共识的。然则如何去搜集商情信息情报?人们总是习惯于另挤时间去搞专门调查,这些专项调查固属重要,但如果能充分利
The success or failure of business operations ultimately depends on the availability of goods. To open up the sales of goods and broaden the sales market, a crucial issue is to be good at capturing business information such as supply and sales trends, consumer trends, demand trends, and so on. On the front line of the merchandise sales staff, it is necessary to pay constant attention to collecting relevant information and intelligence. “Information brings benefits” and “information is wealth”. This is a long-held consensus. However, how to collect business information intelligence? People are always accustomed to taking the time to conduct specialized investigations. These special investigations are important, but if they can be fully realized