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《大腕》、 《英雄》等国产影片的票房压倒进口大片,难掩国产影片整体票房惨淡的窘境;被称为电影市场改革方向的“院线制”去年6月在各地普遍建立后,运作中名大于实;试图打破发行渠道垄断的单拷贝交易,似乎走进死胡同;电影票降价风潮刮过后,科学、合理的电影票价体系“只闻楼梯响”……至今,疲软已久的中国电影市场仍未摆脱不温不火的局面。
It is difficult to conceal the gloomy dilemma of the domestic box office films at the box office of domestic movies such as “big names” and “heroes.” The “cinema system,” which is called the reform direction of the movie market, was established in various places after its establishment in June last year. Name is bigger than the real; try to break the distribution channel monopoly of a single copy of the transaction, it seems to go to the dead end; movie wave of price cuts after shaving, the scientific and reasonable movie fare system “only smell the stairs” ... So far, the weakened Chinese movie The market has not yet out of the tepid situation.