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在互联网众筹平台上,项目发起人的信用等级至关重要,它直接决定了项目违约风险的高低。由于项目发起人与投资者之间存在信息不对称问题,投资者无法获得项目发起人的全面信息,无法客观地对项目发起人的信用进行评价,又由于项目发起人在众筹平台上的违约成本很小,这就促使了发起人信用风险的产生。本文基于互联网金融的视角探讨众筹融资中项目发起人的信用风险问题。研究发现,投资者可以根据项目发起人的信用等级高低来判断实现其承诺回报意愿的高低,信用等级越高,其实现承诺回报的意愿就越强烈。
On the Internet crowdfunding platform, the sponsor’s credit rating is crucial, which directly determines the level of default risk. Due to the information asymmetry between project sponsor and investor, investors can not obtain comprehensive information of project sponsors, can not objectively evaluate project sponsors’ credit, and because project sponsors default in crowdfunding platform The cost is very small, which prompts the promoter credit risk. This article explores the issue of credit risk of project sponsors in crowdfunding financing based on the perspective of internet finance. The study found that investors can determine the level of willingness to pay back their promised returns according to the credit rating of project sponsors. The higher the credit rating, the stronger their willingness to make a promised return.