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如果你是一家航空公司的董事长,你已经投资了1000万美元来开发一个飞机项目。在该项目完成90%时,另外一家公司已经开始为类似的飞机做市场调查了,并且很明显的是,对方的飞机已经被证明速度更快、价格更便宜。请问,你会把余下的资金投入到最后10%的开发工作中吗?这是决策心理学研究中的一个典型问题。研究的结果显示,85%的被调查者倾向于继续投入直到完成项目开发。然而,当给出的问题隐去了第一句话,即:不告诉被调查
If you are the chairman of an airline, you’ve invested $ 10 million to develop an aircraft project. At the completion of 90% of the project, another company has started a market survey for similar aircraft, and it is clear that each other’s aircraft have proven faster and cheaper. Excuse me, will you put the remaining funds into the last 10% of the development work? This is a typical problem in the study of decision-making psychology. The results of the study show that 85% of respondents tend to continue to invest until the completion of project development. However, when the question given hides the first sentence, that is: not to be investigated