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改变,有什么不可以? 坐在陈伦洁莹(Kitty)的办公室,看看她墙上挂着的阿尔卡特OT715广告的油画,想想第一次在南京见面至今5年了,她也从miclub com再次回归广告,任Arnold Worldwide Partners亚太区创意总监。人生的改变,在你我也许是满脸唏嘘,在她,却是“改变,有什么不可以?”一如她择善固执的生活态度:永不回望。时光如斯,对于风云际变的手机市场,改变则早已从“教育使用”变成“品牌个性”。诺基亚早已不是“科技以人为本”;摩托罗拉变成了“MOTO”;爱立信前面加了姓氏索尼。
Change, what’s wrong? Sitting in Kitty’s office, look at the oil painting on the wall of the Alcatel OT715 ad, and think of the first time I met in Nanjing for 5 years. She also from miclub.com Once again returning advertising, he served as Creative Director of Asia Pacific for Arnold Worldwide Partners. Changes in life, in you or I may be full of embarrassment, in her, but it is “change, what is wrong? ” As she chooses a good attitude of stubborn life: Never look back. Time is like that, for the mobile phone market, changes have long since changed from “education use” to “brand personality ”. Nokia is no longer “people-oriented science and technology ”; Motorola became “MOTO”; Ericsson added a surname in front of Sony.